Abstract
This paper explores the relative importance of factors that influence the adoption of air express delivery service, and evaluates the competitiveness of air cargo express carriers in the Korean market. Our AHP analysis shows that accuracy and promptness are the two most influential factors to competitiveness, and that DHL is most competitive in the Korean market, followed by FedEx, TNT, EMS, and UPS. We further examine both the factor importance and carriers' competitiveness from the perspective of service users. While accuracy and promptness remain as important factors, price becomes the most important factor. Finally, an importance-performance analysis for each carrier is conduced, and managerial implications are drawn.
| Original language | English |
|---|---|
| Pages (from-to) | 321-334 |
| Number of pages | 14 |
| Journal | Transportation Research, Part E: Logistics and Transportation Review |
| Volume | 45 |
| Issue number | 2 |
| DOIs | |
| State | Published - Mar 2009 |
Bibliographical note
Funding Information:We would like to thank Zhuo Lin for research assistance. We also thank two anonymous reviewers, Sveinn Vidar Gudmundsson, Andrew Yuen and seminar participants at the ATRS Conference for helpful comments on an earlier version of the paper. This work was supported by the Korea Research Foundation Grant funded by the Korean Government (MOEHRD) (KRF-2005-005-J10201). Partial financial support from the Li and Fung Institute for Supply Chain Management and Logistics at Chinese University of Hong Kong is also gratefully acknowledged.
Keywords
- Air cargo express services
- Analytic Hierarchy Process (AHP)
- Competitiveness
- Importance-performance analysis
- Integrators
- Service factors